{"id":65866,"date":"2020-02-11T08:49:24","date_gmt":"2020-02-11T07:49:24","guid":{"rendered":"https:\/\/www.easypromosapp.com\/blog\/international-womens-day-celebrations\/"},"modified":"2025-02-17T08:28:45","modified_gmt":"2025-02-17T07:28:45","slug":"international-womens-day-promotion-ideas","status":"publish","type":"post","link":"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-promotion-ideas\/","title":{"rendered":"International Women&#8217;s Day Campaign Ideas for your Brand"},"content":{"rendered":"\n<p><strong>International Women&#8217;s Day campaign ideas<\/strong> for your brand to celebrate this social holiday with online contests, giveaways, and promotions that can help you emphasize your commitment to promoting women\u2019s rights and their achievements. By organizing online promotions aiming to empower women you will automatically work on goals like <b>brand awareness<\/b> and <b>follower engagement<\/b>. So let\u2019s skip the small talk, and take a look at examples of <strong>International Women\u2019s Day marketing ideas<\/strong>!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.easypromosapp.com\/interactive-promotion-examples\/?s=women\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-demos.webp\" alt=\"Women's day resources\" class=\"wp-image-90206\" srcset=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-demos.webp 800w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-demos-300x169.webp 300w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-demos-768x432.webp 768w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-demos-390x219.webp 390w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 id=\"celebrate-womens-day-with-an-instant-win-promotion\" class=\"wp-block-heading\">Celebrate Women&#8217;s Day with an Instant Win promotion<\/h2>\n\n\n\n<p>If you&#8217;re looking for <strong>International Women&#8217;s Day ideas<\/strong> to reward your audience in a fun, easy, and straightforward way, <a href=\"https:\/\/www.easypromosapp.com\/instant-prizes\/\">Instant Prizes promotions<\/a> are the way to go. There are several dynamics available for Instant Win promotions. You can go from a simple register and find out if you&#8217;ve won format to a digital prize wheel, or even a digital Scratch &amp; Win.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-instant-win.webp\" alt=\"Woman's Day Instant Win\" class=\"wp-image-90273\" srcset=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-instant-win.webp 800w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-instant-win-300x169.webp 300w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-instant-win-768x432.webp 768w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-instant-win-390x219.webp 390w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\n\n\n<p>Whichever dynamic you choose, you can fully customize it with your brand or product image and decide how to distribute the prices or coupons associated: by odds, by winning moment, or a combination of both. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Want to learn more about these kinds of promotions and their possibilities? Take a look at these <a href=\"https:\/\/www.easypromosapp.com\/blog\/en\/10-ways-to-do-distribute-instant-prizes-among-users\/\">10 ways to distribute instant prizes<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"your-mini-branded-educational-game-to-celebrate-international-women-s-day\"><span id=\"international-womens-day-ideas-mini-branded-educational-game\">International Women\u2019s Day Ideas: mini-branded educational game <\/span><\/h2>\n\n\n\n<p>Is your audience tech-savvy and used to social media networks? If the answer is yes, then the first example is something you should give more thought to. Gamification is one of the latest and most popular trends. Its dynamic and vibrant nature attracts a lot of attention from online users. Use mini-branded games to support the deep cause of International Women\u2019s Day celebrations, but also to <b>entertain<\/b> your audience and promote your brand like any other marketing campaign. By sharing fun and interactive content you\u2019re more likely to <b>convert followers into paying customers<\/b>.&nbsp;<\/p>\n\n\n\n<p>In the following example, you can see how easy it is to entertain and educate players by showing how certain inventions known to all were created by women, an aspect that is normally unknown to society.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/match-it-womens.webp\" alt=\"Women's Day Match It game\" class=\"wp-image-99274\" srcset=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/match-it-womens.webp 800w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/match-it-womens-300x169.webp 300w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/match-it-womens-768x432.webp 768w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/match-it-womens-390x219.webp 390w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>We honestly love this <strong>International Women&#8217;s Day idea<\/strong>! If you like it too, you can try our <a href=\"https:\/\/a.cstmapp.com\/p\/984965\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Women&#8217;s Day Match It<\/a>! Organize a prize draw between the 10 best participants or award the fastest player. The integrated registration form will also <b>generate new leads<\/b>.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.easypromosapp.com\/the-tower\/\">The Tower<\/a> is a fast-paced and highly engaging game. All the game&#8217;s elements: background, levels, moving parts, and messages are fully customizable. Take a look at the demo below, the game celebrates important historical milestones in in the women&#8217;s quest for rights and equality.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/a.cstmapp.com\/p\/973569?lc=eng\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/demo-The-Tower-womens-day.webp\" alt=\"The Tower demo. Women's Day\" class=\"wp-image-90515\" srcset=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/demo-The-Tower-womens-day.webp 800w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/demo-The-Tower-womens-day-300x169.webp 300w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/demo-The-Tower-womens-day-768x432.webp 768w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/demo-The-Tower-womens-day-390x219.webp 390w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n\n\n\n<p>Here&#8217;s another example of a Women&#8217;s Day Match It game organized by HarperSage, a women&#8217;s clothing brand. To celebrate the Choose to Challenge campaign, the organizer wanted to fight against gender bias. <\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/womens-day-match-it-game.jpg\" alt=\"International Women's Day Promotion Ideas  Match it Game\" class=\"wp-image-27238\"\/><\/a><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Participants were asked to pair five biased words with their empowering synonyms. What a great idea! All participants entered a giveaway for a bundle of products valued at $150. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Are you looking for ideas to celebrate Women&#8217;s Day with your coworkers or employees? Head to our <a href=\"https:\/\/www.easypromosapp.com\/blog\/en\/celebrate-womens-day-with-coworkers\/\">article full of ideas for celebrating IWD at work<\/a>!<\/p>\n\n\n\n<p><\/p>\n<\/blockquote>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"women-s-day-knowledge-quiz-to-highlight-the-female-contribution-to-society\"><span id=\"international-womens-day-ideas-knowledge-quiz-to-highlight-the-female-contribution-to-society\">International Women\u2019s Day Ideas: Knowledge Quiz to highlight the female contribution to society<\/span><\/h2>\n\n\n\n<p>Educational campaigns are a very popular and successful approach to online promotions celebrating women. Many brands focus on achievements and successes that have been achieved by the female part of humanity over the years. Promoting female doctors, inventors, astronauts, and scientists is something that not only educates the audience but also celebrates the legacy and importance of female pioneers. So why don\u2019t you follow the same example?&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-quiz.webp\" alt=\"WOman's Day Quiz\" class=\"wp-image-90277\" srcset=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-quiz.webp 800w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-quiz-300x169.webp 300w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-quiz-768x432.webp 768w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/womens-day-quiz-390x219.webp 390w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>If you decide to organize your own Knowledge Quiz to celebrate International Women\u2019s Day you will not only <strong>educate<\/strong> and <b>entertain<\/b> your audience; you will support the cause and also accomplish some of your marketing objectives. Why? Because the Knowledge Quiz app by Easypromos comes with an integrated registration form that you can edit according to your own needs. This means you will be able to <b>collect new leads<\/b>. To increase the participation numbers add a <b>random prize draw<\/b>. You can, for example, raffle a prize among all the entrants that answer all the questions correctly. And to promote your company, even more, make sure that the main prize is your own product!&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Are you interested in setting up your own International Women\u2019s Day Knowledge Quiz? <a href=\"https:\/\/a.cstmapp.com\/p\/986410\" target=\"_blank\" rel=\"noreferrer noopener\">Try our DEMO<\/a> and if you like it use our ready-made template to save some extra time!\u00a0Or maybe you want to check your audience&#8217;s knowledge about your brand?<\/p>\n<\/blockquote>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"photo-contest-to-celebrate-international-women-s-day\"><span id=\"photo-contest-to-celebrate-international-womens-day\">Photo Contest to celebrate International Women\u2019s Day <\/span><\/h2>\n\n\n\n<p>Here&#8217;s another one of our <strong>International Women&#8217;s Day ideas<\/strong>: If you have ever thought about organizing a Photo Contest, this might be the perfect occasion to obtain some user-generated content. Ask your female followers to share with you their pictures! Any theme will work! Pictures with their friends, female family members, favorite things, sharing their moments. All these pictures will have a story behind and you can be the one to share them. And if the participants submit their pictures through one of the photo contest apps designed by Easypromos, they will grant you permission to share their pictures on your social media pages.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/photocontestwomen.png\" alt=\"International Women's Day Promotion Ideas Photo Contest\" class=\"wp-image-21853\"\/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>This International Women\u2019s Day Photo Contest was organized by a hospital in Dubai. The participants submitted their pictures through a competition app, sharing stories behind their pictures. In such a Women&#8217;s Day promotion, you can enable public voting to attract even more attention to your promotion. Once you announce the winners you can share photos of your participants and emphasize their impact on our society. Remember, that at the end of the day the main objective of such a campaign is to empower women and their stories!&nbsp;<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"international-women-s-day-promotion-idea-writing-contest\"><span id=\"international-womens-day-ideas-writing-contest\">International Women\u2019s Day ideas: Writing Contest<\/span><\/h2>\n\n\n\n<p>Writing Contests are great to celebrate important and meaningful events like International Women\u2019s Day. Invite your audience &#8211; female and male &#8211; to share stories about important women in their lives. Writing contests can become more personal, <b>creating a strong connection between the audience and the brand<\/b>.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/sorteo-mujer-michelin-768x685.png\" alt=\"International Women's Day\" class=\"wp-image-21854\"\/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>In this example, Michelin organized a Writing Contest for their female audience, asking them to explain what they\u2019re best at. From more than 1800 participants the brand drew 5 lucky winners.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Take a look at this case study on how <a href=\"https:\/\/www.easypromosapp.com\/blog\/en\/malasmadres-and-cinfa-organize-an-action-to-support-women-facing-life-struggles\/\">Malas Madres and Cinfa laboratories organized a writing contest<\/a> to raise awareness and support for women facing life struggles. <\/p>\n<\/blockquote>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"social-media-giveaways-to-celebrate-international-women-s-day\"><span id=\"social-media-giveaways-to-celebrate-international-womens-day\">Social media giveaways to celebrate International Women\u2019s Day<\/span><\/h2>\n\n\n\n<p>Are you looking for something more simple? Don\u2019t worry, you can still celebrate International Women\u2019s Day in great style. Organize a social media giveaway to celebrate and cherish women. Comment-based giveaways tend to be successful and easy to set up! We have prepared a special blog post about <a href=\"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-giveaway\/\">International Women\u2019s Day giveaways<\/a>!&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Have doubts about International Women\u2019s Day promotion ideas? Don\u2019t wait any longer! Contact our <a href=\"https:\/\/www.easypromosapp.com\/live-chat\/\">support team<\/a> where all your doubts will be solved!&nbsp;<\/p>\n\n\n\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-119024624038\" style=\"max-width:100%; max-height:100%; width:700px;height:413.8125px\">\n  <a href=\"https:\/\/cta-service-cms2.hubspot.com\/web-interactives\/public\/v1\/track\/redirect?encryptedPayload=AVxigLJrlnvG%2Bks7unVCu%2BHWiK6fgaYWM%2FleRH%2Fxgx4ziIPJSZRFkDg%2FIlu0rnpGzclTAFZ%2FvhS8hDVJi3uXg6Bkcu7%2BUzyVFkaPvqmQIm5u4hqufvg%3D&amp;webInteractiveContentId=119024624038&amp;portalId=19559696\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\">\n    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/19559696\/interactive-119024624038.png\" style=\"height: 100%; width: 100%; object-fit: fill\" onerror=\"this.style.display='none'\">\n  <\/a>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><br><\/p>\n","protected":false},"excerpt":{"rendered":"International Women\u2019s Day falls every year on the 8th of March. This special day is now celebrated globally, with people uniting together to celebrate women\u2019s rights, equality and also their achievements. With the development of the Internet and social media, International Women\u2019s Day has become the second most celebrated holiday (right after Christmas) in the United States. Over the last years, brands have also joined the global celebration, adding gender equality to their company values. One of their ways to empower women is International Women\u2019s Day marketing campaigns. So if you want to join the celebration you\u2019re in the right place! We will now share some creative ideas to incorporate into your marketing strategy!\n","protected":false},"author":31,"featured_media":77610,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[7077],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>International Women&#039;s Day Campaign Ideas for your Brand<\/title>\n<meta name=\"description\" content=\"International Women&#039;s Day Ideas for your brand. Learn how to boost engagement, generate leads and collect UGC.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-promotion-ideas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"International Women&#039;s Day Campaign Ideas for your Brand\" \/>\n<meta property=\"og:description\" content=\"International Women&#039;s Day Ideas for your brand. Learn how to boost engagement, generate leads and collect UGC.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-promotion-ideas\/\" \/>\n<meta property=\"og:site_name\" content=\"Informaci\u00f3n sobre marketing digital - promociones, concursos, sorteos y juegos\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-11T07:49:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-17T07:28:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/xxss-promotion-ideas-to-celebrate-international-womens-day.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kamila Palka\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kamila Palka\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-promotion-ideas\/\",\"url\":\"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-promotion-ideas\/\",\"name\":\"International Women's Day Campaign Ideas for your Brand\",\"isPartOf\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-promotion-ideas\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/international-womens-day-promotion-ideas\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-international-womens-day-promotion-ideas.webp\",\"datePublished\":\"2020-02-11T07:49:24+00:00\",\"dateModified\":\"2025-02-17T07:28:45+00:00\",\"author\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/#\/schema\/person\/4c97b877c3f8a2ff06044fb0607a752a\"},\"description\":\"International Women's Day Ideas for your brand. 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